ART DIRECTION | BRANDING | INTEGRATED CAMPAIGN
Life comes full of surprises and when those surprises come, Tractor Supply Co. has got you covered. Created a spring sale activation and logo/branding for the TSC pitch campaign concept labeled 'It's Never Boring Out Here'. The activation was composed of website content, e-commerce social media posts, print content for circulars and mailers, and OOH media.
Copywriters: Whitney Horn & Tyler Adams
Art Directors: Jen Guimarães & Kasi Yalon
Creative Directors: John January & Staci Meyer